With this advanced setting section, you can change your Site's Search Engine Optimisation (SEO) settings by adding a Site title, meta description or meta keywords.
What is SEO?
Editing your SEO settings
Click Settings on the left menu and then click SEO. You can change the Site title, Site description and Site meta keywords.
Title tags are the most important tag for your Site's SEO. Like the title of a chapter in a book, your title tag tells people and search engines what your page is about.
Your title will appear in the title bar of your web browser and also describes your Site in the search engine results:
Things to consider
Enter Titles and Descriptions on a Page Level
It's a best practice for each page of your Site to have a unique title and description. For this reason, we recommend entering your page title and description individually in the Page Settings menu.
Branding and Keywords
When using search engine optimisation (SEO), branding is extremely important. Use keywords and certain phrases help your search engine ranking. Using similar keywords and language on each page also helps to enhance SEO. Remember, the better SEO on a Website, the more visitors the Website will receive.
Meta Keywords are not important when setting up your SEO. In the past, meta keywords were used excessively in search engine ranking. However, keywords are now used to detect spam Sites. When focusing on SEO, focus on the title, description and URLs for both your Site and pages.